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	<title>DanEosco.com &#187; Brilliant Board</title>
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	<description>Danonymous Thoughts</description>
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		<title>15 Unsuspecting Creative Ads</title>
		<link>http://daneosco.com/15-unsuspecting-creative-ads/</link>
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		<pubDate>Mon, 20 Apr 2009 01:18:04 +0000</pubDate>
		<dc:creator>Danonymous</dc:creator>
				<category><![CDATA[Brilliant Board]]></category>

		<guid isPermaLink="false">http://daneosco.com/?p=1136</guid>
		<description><![CDATA[Mondo Pasta  14 More Unsuspecting Creative Tangled phone lines are a common sight on the streets of Bangkok, soProcter &#38; Gamble decided to take advantage of how they resembled long strands of tangled hair. To promote P&#38;G&#8217;s line of Rejoice conditioners, a large green comb was placed on the telephone lines, reading: &#8220;Tangles? Switch to Rejoice Conditioners.&#8221;  [...]]]></description>
			<content:encoded><![CDATA[<h1 class="tit"><em><span style="font-style: normal;"><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_pasta.jpg" alt="" /></span></em></h1>
<p><a href="http://www.thebigsauce.com/nucleus/index.php?itemid=301&amp;catid=6">Mondo Pasta</a> </p>
<p>14 More Unsuspecting Creative</p>
<p><span id="more-1136"></span></p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_comb.jpg" alt="" /><br />
Tangled phone lines are a common sight on the streets of Bangkok, so<a href="http://images.businessweek.com/ss/06/07/weird_ads/index_01.htm">Procter &amp; Gamble</a> decided to take advantage of how they resembled long strands of tangled hair. To promote P&amp;G&#8217;s line of Rejoice conditioners, a large green comb was placed on the telephone lines, reading: &#8220;Tangles? Switch to Rejoice Conditioners.&#8221; </p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_fedex.jpg" alt="" /><br />
<a href="http://www.flickr.com/photos/avi_abrams/458114533/">Fedex</a> whiteout cross walk ad </p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_coffee.jpg" alt="" /><br />
A print of a cup of <a href="http://www.theelusivefish.com/articles/2006/04/25/saatchi-and-saatchis-creative-folgers-ad/">Folgers</a><span> coffee was placed on top of manhole covers in <span class="IL_LINK_STYLE">New York City</span>, USA. Wordings around the cup reads &#8220;Hey, City That Never Sleeps. Wake up. &#8211;from Folgers&#8221;. </span></p>
<p><ins><ins></ins></ins></p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_painting.jpg" alt="" /><br />
<a href="http://www.flickr.com/photos/hojimoto/531919824/">Nationwide Insurance</a> made use of the side of a building right through to the car park for this ad. </p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_axe.jpg" alt="" /><br />
<span>&#8220;<span class="IL_LINK_STYLE">The mouse pad</span> that every guy needs.&#8221; This controversial idea was done in Dubai by Sandeep Fernandes and Husen Baba Khan for the male deodorant,</span><a href="http://adsoftheworld.com/media/ambient/axe_mousepad">Axe</a>. </p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_minicooper.jpg" alt="" /><br />
This is ad for <a href="http://community.livejournal.com/ru_minicooper/2021.html">Mini Cooper</a> was placed at the Zurich (Switzerland) train station. </p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_globalpool.jpg" alt="" /><br />
This is a clever ad for <a href="http://www.neatorama.com/2008/11/25/the-global-warming-swimming-pool-swimming-above-a-submerged-city/">HSBC</a><span> by Ogilvy &amp; Mather Mumbai <span class="IL_LINK_STYLE">ad agency</span> in India. The bank wanted to raise awareness of the dangers of global warming, so the ad guys glued an aerial photo of a city&#8217;s skyscrapers to the base of a swimming pool. </span></p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_wrongjob.jpg" alt="" /><br />
This is an ad for a <a href="http://farm1.static.flickr.com/117/314431501_1f5dd7c2a9_o.jpg">job recruiting company</a> in Berlin, Germany. Depicting people working in the vending machines, ATMs, it delivers the message that ‘Life is too short for the wrong job&#8217;. </p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_watchwater.jpg" alt="" /><br />
<a href="http://www.adblogarabia.com/shock-vertising-for-parents-kids-at-the-pool/">Watch Around Water</a> is a campaign designed to educate the public about what adequate supervision is, and encourage parents/guardians to take on the responsibility for adequately supervising their children while visiting public aquatic facilities. </p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_knife.jpg" alt="" /><br />
A billboard for <a href="http://innovativeoutdooradz.blogspot.com/2008/05/look-up.html">Zwilling J.A. Henckels</a>, famous knife-makers </p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_drunk.jpg" alt="" /><br />
<a href="http://www.advertolog.com/paedia/prints/2007/09/08/204154/">&#8220;Reserved For Drunk Drivers&#8221;</a> </p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_nivea.jpg" alt="" /><br />
<span>To celebrate swimwear designer Shay Todda&#8217;s <span class="IL_LINK_STYLE">new collection</span>, Nivea fashioned this </span><a href="http://www.frederiksamuel.com/blog/2008/09/nivea-couch.html">Good-Bye Cellulite sofa</a> for the event. You could call it a product demonstration carried out when our target thinks about cellulite the most. </p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_wanted1.jpg" alt="" /><br />
This promotional poster for a <a href="http://www.frederiksamuel.com/blog/2006/03/wanted-posting.html">self defense school</a><span> is quite creative: take one of the teeth and call for a free lesson at the <span class="IL_LINK_STYLE">self defense school</span>. </span></p>
<p><img class="imgl" src="http://www.oddee.com/_media/imgs/articles/a415_hole.jpg" alt="" /><br />
&#8220;Thousands are held prisoners for their beliefs in places worse than this.<br />
Write until you free them all. <a href="http://www.thebigsauce.com/nucleus/index.php?itemid=313&amp;catid=6">Amnesty International</a>&#8220;</p>
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		<title>Saving With Solar</title>
		<link>http://daneosco.com/saving-with-solar/</link>
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		<pubDate>Sun, 05 Apr 2009 13:13:36 +0000</pubDate>
		<dc:creator>Danonymous</dc:creator>
				<category><![CDATA[Brilliant Board]]></category>
		<category><![CDATA[Technology - Cool tech stuff I find.]]></category>

		<guid isPermaLink="false">http://daneosco.com/?p=1125</guid>
		<description><![CDATA[Saving on Energy Costs: A typical domestic hot water installation for a household with two occupants saves approximately $400 to $500 the first year at current energy costs. When the rebates, inflation and increasing energy costs are factored in, the solar water heating system&#8217;s typical payback is realized in 4-6 years with a total savings of [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal"><strong><img class="alignright" src="http://midmainesolar.com/illustration2.jpg" alt="" width="197" height="172" />Saving on Energy Costs:</strong> A typical domestic hot water installation for a household with two occupants saves approximately $400 to $500 the first year at current energy costs. When the rebates, inflation and increasing energy costs are factored in, the solar water heating system&#8217;s typical payback is realized in 4-6 years with a total savings of more than $22,000 during the system&#8217;s 25 year life. In comparison, a typical installation for a household with six occupants saves approximately $750 to $900 in the first year with savings of as much as $42,000 over the life of the system. These costs and payback will vary depending on individual homes and occupants.</p>
<p class="MsoNormal"><strong>Getting a Great Return on Investment:</strong> How&#8217;s your 401k been doing lately? In these times of financial uncertainty an investment in a solar hot water heater can yield a 20% &#8211; 25% annual return on your investment. The average family of 6 will save more than $40,000 over the life of a solar hot water heater.</p>
<p class="style8"><strong><span class="style10"><span class="style7">Qualify for Low Interest Energy Financing:</span></span></strong><span class="style10"><span class="style7"> Solar hot water heaters qualify for Maine State Housing&#8217;s Home Energy Loans. These loans are made available directly through your local bank. The interest rate is 3.95% for terms as long as 15 years with monthly payments as low as $35.00. </span></span><a href="http://www.midmainesolar.com/Brochure-HomeEnergyLoanProgram.pdf"><span class="style7"><span class="style10"><em>FMI on </em><em>Maine</em></span></span><em><span class="style11"> Housing&#8217;s Home Energy Loans</span></em></a></p>
<p class="style8"><em><span class="style11"><span id="more-1125"></span><br />
</span></em></p>
<p class="MsoNormal"><strong>Federal and State of </strong><strong>Maine</strong><strong> Solar Incentives:</strong> You will receive a tax credit (bottom line credit not deduction) on your federal tax return for 30% of the installed cost of your solar hot water heating system.<span>  </span>You will also receive a 30% up to $1,000 State of Maine Solar rebate. The combined result of these two incentives reduces the cost of a solar water heating system by 40-60%. (Note: the State solar rebate is suspended at this time but will be reenacted using federal stimulus package money recently approved by the US Congress and President Obama.)<span> </span><em>View the<a href="http://www.midmainesolar.com/Brochure-HomeEnergyLoanProgram.pdf"> federal tax </a>credit and the <a href="http://www.midmainesolar.com/2009%20SolarApplicationForm.pdf">state rebate </a>forms.</em></p>
<p class="MsoNormal"><strong>Reducing Your Energy Dependence:</strong> An average family of four will save 600 &#8211; 800 gallons of heating oil or 2,400 kilowatts of electricity annually by installing a solar hot water heater. Note: these amounts are general estimates and your actual savings will depend on your particular situation.</p>
<p class="MsoNormal"><strong>Being Green:</strong> Solar water heaters use about the same amount of electricity as 2 seven watt night lights to produce 60% &#8211; 75% of your annual domestic hot water needs. You can reduce your effect on global warming by as much as 4,000 pounds of carbon dioxide a year.</p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"><span style="text-decoration: underline;"><span class="style7">Solar water heaters may be used in two ways</span></span></p>
<p class="MsoNormal"><strong><span>Solar <em>Domestic Hot Water:</em></span></strong><em></em></p>
<p class="MsoNormal"><span>These solar heaters circulate a transfer fluid through one or more solar collectors on your roof. After being heated by the sun, the fluid enters the house where a heat exchanger passes the heat to your domestic water system. A storage tank, similar to a conventional hot water heater tank, then holds the heated water until it is used. Your traditional hot water heater (tank) is left in the system where it can turn on when there are cloudy days. Typically, a solar domestic hot water heater can provide 60-75% of your annual domestic hot water needs.</span></p>
<p class="MsoNormal"><strong><span>Solar <em>Space Heating:</em></span></strong><em></em></p>
<p class="MsoNormal"><span>Solar space heating water heaters are typically much larger in size than a domestic hot water heater. The water is heated and stored in the very same manner as with the domestic hot water heater described above. Once the water in the storage tanks is heated by the sun, it is used to supplement the water previously heated only by your existing boiler. This is done by either tying the solar storage tanks into your existing heating system, or by installing a separate loop that feeds radiant heaters to heat discreet additional areas of your home. Either way, a solar space heater can provide as much as a 35% reduction in your annual heating costs.</span></p>
<p class="MsoNormal"><strong><span>Reliability:</span></strong></p>
<p class="MsoNormal"><span>Today&#8217;s solar hot water systems are very reliable. They have a typical lifespan of 25 years or more. Many of the components in a solar water heater are commonly found in a typical home&#8217;s conventional heating and plumbing systems. Maintenance of a solar water heater is minimal and no annual cleanings are needed, although a system check up is recommended every 5 years.</span></p>
<p class="MsoNormal"><span>Solar water heaters are designed to be fully automatic, so your familiar lifestyle and water use will be virtually unchanged. <strong><em>However, your energy consumption and carbon footprint will be dramatically reduced!</em></strong></span></p>
</p>
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